Node System: Hook, Content, CTA

Node types

Templates are built from nodes, where each node represents a section of your video. Nodes define both the content type and how many slides that section generates.

Hook nodes

Hook nodes generate the opening slide(s) of your video. They're designed to grab attention in the first 1–2 seconds. Configure:

• Hook style — question, statement, numbered list, or bold claim
• Hook case — lowercase or title case
• Emoji toggle — include or exclude emojis
• Creativity level (0–10) — how creative vs. on-brand

Content nodes

Content nodes generate the main body slides. Configure:

• Content style — tips, how-to, facts, comparisons, or myths
• Heading length — short, medium
• Slide count — 1 to 10 slides per node

CTA nodes

CTA (Call-to-Action) nodes generate the closing slide. Configure:

• CTA type — follow, link in bio, comment, share, or save
• Urgency — none, soft, or strong
• Custom CTA text — override the AI's suggestion

Reordering nodes

Drag and drop nodes in the template builder to change their order. The order determines the sequence of slides in the final video.

Prompt blueprints

Each node can have a prompt blueprint that gives the AI specific instructions:

• Goal — what should this slide achieve?
• Audience targeting — who are you speaking to?
• Tone — Bold, Friendly, Professional, Luxury, or Funny
• Key points — specific bullets for the AI to cover
• Do/Don't instructions — guardrails for content